george d smith

project

University of Cincinnati, UCATS, George D Smith Society brand development

The George D. Smith Society was created to recognize the most distinguished supporters of Bearcats Athletics. It is only fitting that the society for UC Athletics’ greatest benefactors bears the name of one of UC’s greatest legends, George Smith. Smith guided the University of Cincinnati men’s basketball team to national prominence from 1952-1960 before serving the university as Athletics Director, and later Vice-President for Development. In 1978 he was inducted into UC’s Athletic Hall of Fame.