identity crisis

project

Local Initiatives Support Corporation Fundraising Campaign Collateral

challenge

Bring nonprofit mission to life.

results

LISC of Greater Cincinnati and Northern Kentucky found itself in the challenging position of being remarkably successful yet not widely understood for its significant role in revitalizing Tristate neighborhoods. With an upcoming fundraising campaign in the works, LISC asked Graff Designs to create a defining piece that clarifies LISC’s mission, heralds past accomplishments and, most importantly, inspires the reader with a sense of LISC’s incredible potential to transform lives.

To achieve these goals, we utilized design and copy to complement the hard-hitting LISC facts, figures and processes with vignettes of lives changed…neighborhoods resurrected…people empowered. The resulting brochure dramatically evokes the sense of optimism, energy and sheer determination that underlies the LISC success story.